HTML5 banner developer since 2008
I build fast, polished HTML5 banner ads — GSAP animation, every major ad platform, and sixteen years of shipping campaigns for creative agencies.
I've been building banner ads since 2008 — starting in Flash, then moving with the industry to HTML5. Since then I've worked with creative agencies across hundreds of campaigns, turning static designs into smooth, lightweight animated ads that ship on time and pass every ad-server spec check.
My core tool is GSAP, backed by day-to-day fluency in Celtra, BannerFlow, Weborama, Google Ads, Adobe Creative Suite, and Figma. If it animates inside a 150 KB file limit, I've probably built it.
Real, shipped banners running live below — not screenshots. Hover, click, and play with them.
Active ETFs range launch
Multi-frame launch creative with an auto-advancing story and a wrap-around carousel showcasing six ETFs, plus hover-driven section tabs.
Six products in one 300×600 placement with full interaction tracking.
Multi-asset video banner
In-banner video with custom play/pause/mute controls, dynamically injected copy, and a compliance disclaimer overlay.
Full video reporting wired through Studio's video module.
Brand campaign
Staggered per-character type animation using SplitText over an image-sequence background.
Motion-heavy brand creative kept within ad-server weight limits.
Playable word search
A working word-search game inside the banner — custom game logic with GSAP-driven 3D tile flips and reveals.
Playable ad format that turns dwell time into engagement events.
Movers campaign
Standard clickTag display build: masked text reveals, looping light-ray effect, and CTA hover swap.
Lightweight IAB-standard unit that ships to any ad server.
2008
Started in agency banner production — Macromedia Flash banners trafficked through DoubleClick.
2010
Moved with the industry to HTML5, shipping animated banners on Google's ad stack.
2011
Freelance banner development for a Netherlands client.
2014 — present
Leading banner production for a creative agency in Canada — my current full-time role.
2021
Project-based campaign work for an Australian client, alongside my full-time role.
2024
Project-based banner development for a LatAm client, alongside my full-time role.
GSAP
Animation
Adobe Creative Suite
Design
Figma
Design
Google Ads
Ad platform
Celtra
Ad platform
Weborama
Ad platform
BannerFlow
Ad platform
First posts are in the works
Notes on GSAP, banner production, and ad tech — coming soon.
Have a campaign, a question, or a banner that needs rescuing? Send me a message.